Fractional SDR models: which structure fits
"Fractional SDR" covers several different purchases. The main difference is who does the work and who manages it. Pick the structure before you compare prices, because a price for one is not a price for another.
The structures
| Structure | What you get | Who manages the rep | Page |
|---|---|---|---|
| Part-time SDR | One person for a set number of hours a week, working your accounts | You | Part-time SDR |
| Shared or agency SDR | A rep or team serving several clients, with the agency's process | The agency | Shared SDR |
| Managed SDR pod | Reps plus a manager, data and tools, sold as a program | The provider | Managed pod |
| Fractional SDR team | More than one rep, usually with a lead | You or the provider | Team |
| Fractional SDR manager | A part-time leader for reps you already have | You hire them to manage | Manager |
How price differs
Provider price guides put a part-time rep at about $3,000 to $8,000 a month for 15 to 25 hours a week (GigRadar). The same source reports dedicated outsourced reps at $6,000 to $15,000 a month with longer commitments, according to a roundup it cites. These are vendors' figures, so treat them as asking prices. See the cost guide for what moves the price.
Choosing
- You want control and can manage a rep: a part-time SDR.
- You want a process and no management work: a shared agency SDR or a managed pod.
- You need coverage across email, phone and LinkedIn: a pod or team.
- You already have reps and no one to lead them: a fractional manager.
The comparison section sets these against a full-time hire and an AI SDR. Once you know the model, see the providers we list, or read how to hire one.
FAQ
What is the difference between a fractional SDR and an agency?
A fractional SDR is usually one person working part time on your accounts. An agency sells a program run by its own team. See fractional SDR vs SDR agency.
Which model is cheapest?
Per month, shared or part-time models are often lower. Per meeting, it depends on how many qualified meetings each produces.
Can I start with one model and change?
Yes, but minimum terms of about three months are common, so check the contract.
Sources
- GigRadar, "Fractional SDR for agencies" (retainer ranges, and the UpliftGTM roundup it cites): gigradar.io
- Activated Scale, "Best fractional SDR services": activatedscale.com